PREMIUM PRACTICE TODAY: Value-Added Services: Strengthen Your Rapport With Patients and Increase Your Revenue

Posted by on Jun 28, 2013 in Editor

PREMIUM PRACTICE TODAY: Value-Added Services: Strengthen Your Rapport With Patients and Increase Your Revenue

Diversifying your practice only works if the strategy benefits your patients. Diversifying your practice by incorporating value-added services can grow cataract and refractive surgery practices. The term value-added services refers to treatment options that complement the core service offerings of a company or medical practice but that are not vital to the core model of the enterprise. ..               Download the full blog       ...

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PREMIUM PRACTICE TODAY: Time, Travel, and All That Jazz: the Things We Value Most

Posted by on Apr 28, 2013 in Editor

PREMIUM PRACTICE TODAY: Time, Travel, and All That Jazz: the Things We Value Most

Making smart financial choices has enabled these surgeons to enjoy the fruits of their labors. Successful surgeons who have made the right moves through tough times are rewarded with loyal patients, steady referrals, and a healthy bot-tom line. This article explores how a handful of them are enjoying the perks of success in their downtime…               Download the full blog       ...

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PREMIUM PRACTICE TODAY: Tech Talk: Know When to Hold ’em, Know When to Fold ’em

Posted by on Feb 27, 2013 in Editor

PREMIUM PRACTICE TODAY: Tech Talk: Know When to Hold ’em, Know When to Fold ’em

Making tough equipment and technology choices. When it comes to running a medical practice, business acumen is certainly important. When it comes to operating a successful premium practice that consistently exceeds the expectations of even the most discriminating patients, the ability to make tough business decisions is paramount…               Download the full blog       ...

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PREMIUM PRACTICE TODAY: Lights, Camera, Action

Posted by on Jan 27, 2013 in Editor

PREMIUM PRACTICE TODAY: Lights, Camera, Action

When physicians are in the spotlight, the show must go on, but patients come first. Every weekday afternoon, when television viewers tune in to the nationally syndicated program The Doctors, they get a virtual house call from specialists in a variety of fields. When ocular health is on the docket, Southern California cataract and refractive surgeons Jonathan Ramin Pirnazar, Brian Boxer Wachler, and Robert Maloney are among the ophthalmologists called on by the show’s producers…       Download the full blog       ...

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PREMIUM PRACTICE TODAY: Improving Patients’ Experiences

Posted by on Nov 27, 2012 in Editor

PREMIUM PRACTICE TODAY: Improving Patients’ Experiences

Focus on the interaction as opposed to the transaction. Striving to improve patients’ experiences is a worthy goal for any practice and one that is perhaps even more meaningful in the competitive milieu of premium surgery. Exceeding the expectations of these typically demanding patients has clinical and practice management implications that are crucial to the ongoing success of any ophthalmic surgery practice aiming to increase its conversion rate…         Download the full blog       ...

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