Quality in the Real WorldSurgeons need to view it through a wider lens.

This editorial is the first in a series adapted from the author’s recent lecture, “Ways to Stop Undervaluing Your Services, ” presented at the 2004 ASCRS meeting. Quality is a big word in the world of business. Millions of employees, myself included, have been subjected to business programs designed to convey the importance of quality. Originally conceived after World War II as a means of improving product reliability, the quality movement helped spawn participative managerial styles and involvement by all employees…

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